Jordon Hudson, the girlfriend of North Carolina football coach Bill Belichick, is not banned from the team’s facility, the school said Friday, disputing a report from a podcast released earlier in the day.
“While Jordon Hudson is not an employee at the University or Carolina athletics, she is welcome to the Carolina football facilities,” an athletic department spokesperson said in a statement, noting there were “false reports” about her role. “Jordon will continue to manage all activities related to Coach Belichick’s personal brand outside of his responsibilities for Carolina football and the university.”
Earlier, former ESPN reporter and personality Pablo Torre released an episode of his podcast, “Pablo Torre Finds Out,” centered around the working relationship between Belichick, 73, and Hudson, 24. The episode reported that Hudson had been barred from the facility.
After UNC released its statement, Torre said on X that he stands by the reporting for his podcast, and the information “came from the highest levels of the football program.”
“UNC can now choose to describe or change its position on Jordon Hudson’s involvement however it wishes, following the publication of our episode,” Torre wrote. “We requested comment and filed dozens of FOIA requests that were not satisfied.”
Hudson’s role has been under scrutiny in recent weeks following her involvement with a “CBS Sunday Morning” interview with Belichick promoting his new book, The Art of Winning. CBS called Hudson a “constant presence,” and she interjected when a question arose about how the couple met.
“We’re not talking about that,” Hudson said off camera.
After the interview aired, Belichick said in a statement that the segment was “selectively edited” to suggest a “false narrative.”
Belichick said he informed his book publicist that any promotional interviews would center only around the book’s content. CBS said there were no preconditions to the interview.
Hudson and Belichick have said they met on a flight in 2021 and began dating in 2023. In Belichick’s book, released this week, he referred to Hudson as his “idea mill” and “creative muse.”
Hudson is scheduled to compete in the Miss Maine pageant beginning Saturday. She was first runner-up in the 2024 pageant.
Belichick, who won six Super Bowls as the New England Patriots’ coach, was fired following the 2023 season when the team went 4-13, their third losing season in four years. He spent the 2024 season doing a variety of media roles, with Hudson serving a role in his work with ESPN and Underdog Fantasy.
North Carolina hired Belichick as coach in December 2024.
UNC was in discussions to be featured in NFL Films’ “Hard Knocks” documentary series, which would have focused on a college football team for the first time. The partnership didn’t come to fruition, with Hudson playing an instrumental role in talks breaking down.
(Photo: Jared C. Tilton / Getty Images)
